| It seems that the whole world has turned pink. | | | | is first), breast cancer is a major health concern, |
| You can buy a pink frying pan, pink Barbie doll, | | | | especially for women who are 100 times more |
| pink M&Ms, even a limited edition Ford Mustang | | | | likely to develop breast cancer as men. Breast |
| with a 'Pink Package!' These pink product | | | | cancer is also the leading type of cancer |
| purchases generate money for breast cancer | | | | diagnosed in women and is much more prevalent |
| research and treatment. | | | | in well-developed nations. Women in the US have |
| So, if everything's pink, why does breast cancer | | | | a 1 in 8 chance of getting breast cancer and a 1 |
| still kill over 500,000 women (and men) worldwide | | | | in 25 chance of dying. The good news is, death |
| each year? This has a simple two-part answer. | | | | rates from breast cancer have been declining |
| First, breast cancer is a multifactorial disease and | | | | since about 1990, with larger decreases in women |
| second, the 'pinking of the world' has as much to | | | | younger than 50. These decreases are believed to |
| do with product merchandising as it does with | | | | be the result of earlier detection through |
| funding research. | | | | screening and increased awareness, as well as |
| As the second most common cancer (lung cancer | | | | improved treatment. |